CUISINART

Cuisinart is a brand where cooking, eating, and meeting are at the heart of everything. The Image Factory was immediately inspired to create a dynamic PR campaign and exciting brand events. It was a great challenge to bring the marketing for this contemporary brand, centered around the joy of food and gathering, to life.

influencer marketing, events, PR, storytelling

The world is constantly changing, and so are the ways we live and eat. Kitchens have evolved from just being spaces for food preparation to becoming gathering spots for relaxation, eating, and enjoyment. At Cuisinart, they design products that make preparing good food easier. Each product not only performs but also enhances the beauty of your kitchen, making it a cozy and inviting space.

CUISINART PRODUCTS

Cuisinart develops a wide range of kitchen appliances, including kitchen machines, mixers, grills, air fryers, coffeemakers, and much more. Their products are designed to complement each other, and each one makes a statement in your kitchen.

CUISINART'S MARKETING REQUEST

Cuisinart wanted to increase its visibility and highlight how their products work, showcasing the results users can achieve. With an extensive network in the lifestyle and interior press, Cuisinart turned to The Image Factory for PR support.

THE IMAGE FACTORY X CUISINART

  • PR: Secured both paid and editorial attention
  • Influencer Marketing: Collaborated with influencers to produce engaging videos with tutorials
  • Brand Events: Organized live events with on-site activities and influencer press engagements
  • Press and Social Media Interest: We generated buzz around the brand and its products

INTEREST FROM PRESS AND SOCIAL MEDIA

The Image Factory is proud to have contributed to Cuisinart’s increased visibility. The brand is now in the spotlight with “earned publicity,” appearing in well-known magazines like BeauMonde, Elle, Story, Quote, Women's Health, Men's Health, Margriet, and many others. Influencers and tutorials are inspiring consumers to create their own delicious dishes and drinks using Cuisinart products.

The world is constantly changing, and so are the ways we live and eat. Kitchens have evolved from just being spaces for food preparation to becoming gathering spots for relaxation, eating, and enjoyment. At Cuisinart, they design products that make preparing good food easier. Each product not only performs but also enhances the beauty of your kitchen, making it a cozy and inviting space.

CUISINART PRODUCTS

Cuisinart develops a wide range of kitchen appliances, including kitchen machines, mixers, grills, air fryers, coffeemakers, and much more. Their products are designed to complement each other, and each one makes a statement in your kitchen.

CUISINART'S MARKETING REQUEST

Cuisinart wanted to increase its visibility and highlight how their products work, showcasing the results users can achieve. With an extensive network in the lifestyle and interior press, Cuisinart turned to The Image Factory for PR support.

THE IMAGE FACTORY X CUISINART

  • PR: Secured both paid and editorial attention
  • Influencer Marketing: Collaborated with influencers to produce engaging videos with tutorials
  • Brand Events: Organized live events with on-site activities and influencer press engagements
  • Press and Social Media Interest: We generated buzz around the brand and its products

INTEREST FROM PRESS AND SOCIAL MEDIA

The Image Factory is proud to have contributed to Cuisinart’s increased visibility. The brand is now in the spotlight with “earned publicity,” appearing in well-known magazines like BeauMonde, Elle, Story, Quote, Women's Health, Men's Health, Margriet, and many others. Influencers and tutorials are inspiring consumers to create their own delicious dishes and drinks using Cuisinart products.

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